
Not every successful career in showbiz ends with a blockbuster. Some take a sharp turn—into business. That’s exactly what this former TV actor did. At the peak of her popularity, she stepped away from the limelight and took a leap of faith into the beauty industry.
With an initial investment of ₹50 lakh, she launched her own makeup brand, focused on affordable, high-quality products made for Indian skin tones. Starting small—just a few lipsticks and eyeliners—the brand slowly gained popularity thanks to word-of-mouth, social media, and her existing fan following.
What began as a passion project soon transformed into a full-scale business. Her understanding of what Indian women wanted from makeup—lightweight textures, suitable shades, and reasonable pricing—helped the brand stand out in a competitive market.
Today, the company is valued at over ₹1,200 crore and is available in retail outlets across the country and online platforms. The brand has expanded into skincare, fragrances, and even makeup tools. What’s more impressive is that she remained the face and the driving force behind the company, making key decisions and shaping its identity.
Her journey from television sets to boardrooms shows that it’s possible to pivot your career when you believe in your idea. With a clear vision, understanding of the customer, and willingness to take risks, she created not just a brand—but a beauty empire.